This article has me more convinced that my assignment of "code" is just as much a social one as it is a technological one. The technological code sets rules for online behavior just as much as social ones do. Since online communities are a mix both tech and individuals, the rules apply to both of them.
Pages 29 and 30 discuss professions where a persona is taken. Waiters and Doctors take a persona on when they are interacting with customers. Vernacular, posture, interaction with co-workers all change. This is exhibited everywhere online. From blogs, facebook, twitter, or any forum...rules change, personas change, identities are honed and whittled into whatever form they need to be.
The process of code will mold the frame in the future of online interactions. Dichotomies in code exist in today's fledgling social network. China and the strict law that governs every social interaction from surfing to posting, is often at odds with the rest of the worlds pirating, streaming, and updating. I think this would make a great case study for "code".
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